About WW Works
WW Works helps financial advisors and small businesses apply AI in practical ways that save time, improve client communication, and support growth.
The business is founded by William Weker, a senior marketing and business leader with deep experience in financial services, digital execution, workflow design, and growth strategy.
After years of leading complex initiatives inside larger organizations, I wanted to focus more directly on practical business problems — the kind that slow good teams down, create friction, and get in the way of growth.
That is what WW Works is built to do.
Fix what’s not working. Build what’s missing.
Testimonials
"Before consulting with Bill, my personal training business had primarily grown through word of mouth. While I had loyal clients, I always felt that my business lacked a professional touch without a website, a business email, or proper marketing tools. It felt like a big obstacle, and I kept putting off the idea of developing a website, thinking it was too daunting.
That all changed after my first meeting with Bill. He had a clear, focused approach with a series of direct questions that helped me refine my goals, brand, and vision. I was able to articulate exactly what I wanted for my business, and he immediately began working on the website. In just a few weeks, my website was up and running—and the impact was immediate.
I was blown away by how quickly things came together, and I could immediately see my business taking off. Bill listened, was mindful of my budget, and delivered an amazing, high-quality product.
Thanks to Bill's expertise, I now have a professional online presence that reflects the value of my services. I can confidently say that without his help, I would still be struggling to grow my business. I’m so grateful for that."
Michele McFarland
Article: When You Know What You Want, The Right Help Can Get You There
"Bill is one of those rare marketing leaders who understands both strategy and execution - of marketing overall and lead generation specifically.
Not only did he identify the right strategy, but he also rolled up his sleeves to get the actual work done and deliver results.
Perhaps most refreshing was his common sense approach and ability to build practical solutions that fixed what wasn't working, amplified what was and set the foundation for a solution that will work into the future. Highly recommend him!"
Chief Commercial Officer
Article: When Your CRM Is a Mystery...
“Also… I should probably say this publicly—my big brother? He’s actually a pretty good one. Last year, when I was struggling, he stepped in and helped me upgrade everything—a brand new iPad, Square system, rebuilt website… all of it. Just trying to help me keep this thing going. So thank you—to him.”
Christi Weker
Owner, The Yummery
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